SEMrush – So, you are one of them who are beaten badly by competitor. Did you plan anything about what to do now? Have you done any research on your competitros? Have you ever try to analyze your competitors content marketing strategies like from where they are getting so much of traffic for their website or blog. Well, let me tell your clearly that are doing their work in right way and you might be lagging or behind them very much.
There are so many great different SEO tools available online on net that can help you to analyze your competitor’s website or blog. These SEO tools can help you to make your strategies more effectively and help you to cover and beat your competitors. SEMrush is the only tool which I like most as it is already by far from other SEO tools and also most powerful SEO tools available in the market.
Now there is a question in your mind that what SEMrush do and how it helps with your content marketing? Now, let me tell you clearly that SEMrush is an SEO tool which doing keyword research for you and tracks your competitors keyword strategy too. It also run an SEO audit of your website or blog and also helps in providing you the opportunity of getting more backlinks etc. etc.
Internet marketers from all over the world trust SEMrush. This SEO tool is also used by number of big and small businesses. Some major companies like Forbes, Hyatt, Paypal, Philips etc. are also using this tool. SEMeush has massive collection of data of 125 million keywords and around 50 millions domains. This SEO tool tracks so many things lie organic position of domain or landing URL on google’s Search Engine Results Pages. It also copies adwords ads and their positions, competitor’s analysis, CPC ads and lots more things this tool has.
Semrush helps in one of the most important thing and that is content marketing. Before I tell how this SEO tools works, first I want to tell you bit about their content marketing and why this is so important for any website or blog.
Content marketing is one of the strategy which is used by internet marketers to create and distribute the content very effectively, by this you will enjoy your work and it is also very informative and helpful to potential customers. Great written content helps you to hold visitors on your website or blog.
It also helps in selling product online, capturing leads and also creating a positive atmosphere for your brand too.
• It will make an authority in your chosen niche.
• It will create the quality content that help you in SEO.
• This will help you to engage with online clients and also get their feedback.
• It will add value into your business and also help you to stay competitive in your work and business.
• It will also build your own loyal customers community who keep returning back to your website or blog for information or for buying some products.
Their will be question in your mind that what will SEMrush do for you and how does it will help you with content marketing? So friends just read these below written 12 reasons to use semrush and grow bigger than your competitor.
Reason No. 1:- More Effective Keyword Research:-
Keyword strategy works on the foundation of your plans of content marketing. Your customer will found you from keywords first. SEMrush helps you to find the relevant keyword or phrases which are likely to give you most searched traffic. SEMrush comes with so many amazing qualities of SEO intelligence which helps you with you content strategy and keyword optimization.
SEMrush helps you to discover the different variations of keywords which are associated with particular root of words. And this will help you to understand that how and what people actually search online. It helps you to understand and identifies the user behaviour much faster.
What you will see when you are using SEMrush is: You will see the average numbers of searches for each keyword phrase for every month.
You can find easily the competition for keywords and the average price of click from Google Adwords. It also helps to know about the google pages quantity for the searched query and also provides the detail of top ranked sites on google for any searched query for the keyword.
Before starting analyze about how good your competitors are doing their work and what are they doing, first it is important that you have to understand that what are you doing and going to do for yourself.
When you enter your website or blog in Semrush tool, you will see an overview screen, which tells and helps to know the traffic your website or blog are getting at present, whether the traffic comes from organic search or from paid search.
You can see clearly in this tool that the traffic you are getting on your website or blog is good or bad. It also helps to know and understand the ranking of your website or blog in google in real time basis.
SEMrush will send you monthly report in PDF format which helps you to clear all of your doubts about the speed and traffic progress monthly. You can also check your SEMrush dashboard every week which helps you to understand your progress.
There are millions of website and blog out there online and there is no doubt that hundred’s or thousand of website or blog are not much different from your own type of website or blog. So, in this situation it is very important to watch out understand exactly about your competitors work.
To know about your competitors work, SEMrush helps you to take deeper look at the work of your comperitors keywords are from which keywords or source they are get most of the traffic for their website or blog.
Once you know and understand about the keywords which are used by your competitors than this next step for you is to use those same keywords for your own content or product.
That would be great if you create content by using those particular keywords which helps you in search terms. SEMrush helps you and allows you to create a very successful content marketing strategy which is based on understanding your competition and helps you to get more visitors on your website from their best keywords.
SEMrush is the greatest tool that helps you and gives you idea to create new keywords. For example, if you click on keyword “Health Tips” on SEMrush, their will be more keywords will be displayed that are relevant to it such as “Health Tips and Tricks”, “Health Review” Health Studies” and more.
So every time when you click on one of these keywords, you will see new related keywords for your search term “Health”. So, this thing helps you and allows you to identify more different and better types of keywords for your content creation.
Reason No. 5:- Track Your Past and Current Rankings
With the help of SEMrush you can track your current ranking and previous ranking very easily. By using their tool you check the progress of your rank on google over a period of time, it will help to understand and identify what work you have to do and what not to do. You can promote and rank the blog post which you written few months back easily.
Reason No. 6:- Analyze Your Competitor’s Competition
SEMrush not just help you to analyze your competitors, it also allows and help you to analyze your competitor’s competitors work too. Basically this tool finds all the websites that are ranked well for similar keywords and gives you an exact estimate visitor’s traffic amount which is received from top 20 keywords used by each of the website or blog. It helps you to understand their level of traffic and create a strategy for you to work on to get more visitors.
Reason No. 7:- Don’t Lose Out on Your Existing Traffic
Even Semrush can help you to get new visitors on your website or blog; it helps you to make sure that you are not end up losing your existing visitors. Your website or blog can get higher ranking for sometime because of new visitors is coming at your website or blog, but if you start loosing already existing visitors, than you can’t stay in competition for long time.
With the help of SEMrush, you can choose and decide what you want to track through your website or blog, particular keywords location, you can compare the results with your competitors, you can connect to google search or google analytics to get additional information you need and add more keywords for tracking.
You can add top 20 keywords which you want to track from the information that you find from google search console or google analytics.
One of the easiest and best way to make money online is to display advertisement on your website or blog, and always looking for more advertising opportunities. There are lots of businesses, companies and people that’s pays a lot of money to get traffic on their website or blog through google adwords, bing, yahoo and from other advertising companies.
One of the greatest way to monetize your website or blog is to reach and contact those companies who are related to your website or blog, you can ask them to buy advertising space on your website or blog or you can also join their affiliate program (if they have).
To convince them first you need a great content on your articles. You cannot make money from them without creating great content, helpful and interesting information on your website or blog which help your visitors.
I made this point earlier too. SEMrush is not only helps you to search the best advertising and sponsoring opportunities for your online business, but it also helps you to find advertisers and sponsors more faster than your competitors. Points in which SEMrush helps you to find about your businesses, that you are looking to advertise on your website or blog.
• Keyword targeted ads.
• Traffic targeted ads
• Domains pay for traffic.
• Traffic driving cost for these ads.
• Common keywords bidding, which your website or blog happens to rank for.
Once you collect this information with you, than you are in a better position to convince these companies and their businesses that why they advertise on your website or blog.
Reason No. 10:- Create an Effective Guest Blogging Strategy
Guest blogging is one of the most effective content marketing strategies that will help you to get great results every time. There are lots of website or blogs who accepts guest posts, but publishing guests post is not an easy task, as it is very difficult to convince other website or blog owner to publish your article with your link in it.
In this problem SEMrush can help you easily. With the help of SEMrush, you can do research before ask the other website or blog owner to publish your article, SEMrush find that particular website or blog strength and weakness, and then you have to work on it and make your article more useful and attractive, so that you can convince other peoples to publish your article.
Google panda updates hitting number of website all the time. If you are not careful about your website or blog then you can also be hit by Mr. Panda. Google panda updates are essentially content filters to the Google algorithm. They cutout all the poor and duplicate content or the post with lots of keyword stuffing and more.
SEMrush performs audit of your website or blog and identify the things which can be hit by google panda. This tool helps you to make sure to clear all the addressed loopholes accordingly to google panda updates.
Reason No. 12:- Performs Backlink Analysis
Inbound links in article is one the interested content marketing strategy which starts from your own website or blog. If you want to do content marketing, then you must understand implement link building strategies for your website or blog. With the help of SEMrush you can search and find the backlinks which are been used by your competitors, and also how many total backlinks they have. It gives you information and help you to create backlinks on your competitors list.
SEMrush is good for internet marketers or for online business owner, website or blog owner. It helps in identifying the keywords which are used by competitors to get more traffic on their website or blog to generate more advertising and sponsors opportunities. SEMrush doing SEO audit of your website or blog which protects your website or blog from google algorithms, it also helps you to create more better link building strategies.
My personal opinion best tool go free 7 days trial visit – semrush.com